Web Success Made Easy

Are you curious about what makes a website successful? Lots of people are. The thing is that the secret to a successful website is probably not what you think. That’s because most people think a successful website is pretty. Well, it can be pretty, but it doesn’t need to be. What a website needs to [...]

Website Conversion Explained

Talk to anyone about their website and if they’ve got anything at all to boast about (besides how ‘pretty’ they think it is) is how much traffic they get (or don’t get). One thing they almost never talk about is something that’s far less glamorous, but just as important: website conversion. Website conversion is all [...]

What is SEO and Why Do I Need It?

If you’ve been doing any research at all about building or improving your website, or have talked to anyone about “getting found” on the Internet, then you’ve probably come across the phrase “Search Engine Optimization“, or SEO for short. So there’s a good chance you’re wondering what SEO is, and why you need it. Well, [...]

Why Your Website Is Probably ‘Old Fashioned’

I used to be a programmer, so doing something like building a website was EASY for me. Websites are built with a scripting language called “HTML”, which is basically a language that says “put these words here, and that line there, and this column over here”. You get the idea. So being a programmer was [...]

How Your Website Makes You Money

Maybe this page should be called “How your website SHOULD make you money.” Here’s what I mean. Far too many people think about what their site looks like. They care about the colors they pick. They care about their logo. Their photos. And, frankly they care a lot about making their site look pretty. Well, [...]

Why Web Hosting Is NOT Your Most Important Decision

This may sound a little bit crazy, but your web hosting company is NOT the most important decision you should be making right now. Honestly, deciding where to host your website is easy. You want a place that offers incredibly boring, reliable and standard computers. You want industry standard tools to manage your website. You [...]

Internet Marketing

Building a website is one thing…actually getting traffic and selling stuff is something else altogether different. So how will you get traffic? And how will you convert that traffic to sales? A lot of business owners think of their website as a fancy online brochure, but that’s the last thing it should be. Think of [...]