Launch & eCommerce Site for
Collecting with VaultBox.com

VaultBox is a startup company in the Collectibles space whose business plan included some extremely unique ecommerce features, including the ability to “buy back” products, to support huge product launches, and to also support traditional eCommerce sales.

But they didn’t know how to get it built, or how to even start. But one of the principals of VaultBox knew Mark Widawer from an engagement with another company, and so a brief call was scheduled where the goals for the site’s basic features were discussed.

Mark came back with a sensible plan to build the site. Since the site was completed, the site has had multiple launches and ongoing eCommerce sales.

VaultBox invented a whole new business model for the collectibles business, and they came to West Hills Web to bring it to life.
Click to visit the site.

VaultBox Series feature boxes containing meticulously graded and certified coins, courtesy of NGC, a renowned coin grading company. Buyers eagerly purchase VaultBoxes, anticipating the reveal of these carefully curated and packaged coins. VaultBox stands out by offering an instant repurchase option for their coins, demonstrating their confidence in the quality of their collectibles.

West Hills Web proudly announces the launch of another compelling and distinctive website for a client with a unique business model. VaultBox, a startup in the collectibles marketspace, offers experienced and new coin collectors a revolutionary and engaging way to grow or start their collections.

VaultBox – A Unique Approach to Coin Collecting

Sport and game card collectors already enjoy the excitement of opening or “breaking” packs of cards, searching for the perfect addition to their collection or seeking that one-in-a-thousand or one-in-a-million rare collectible. VaultBox brings that same sense of excitement and adventure to coin collectors with their collectibles boxes.

Each box in a Series contains one or more coins, carefully graded, certified, and packaged by NGC, the largest and most respected coin grading company. Buyers purchase VaultBoxes, then open them to reveal the beautiful coins inside. Some other collectors simply buy the boxes and let them appreciate with their values still locked inside.

This sounds like traditional e-commerce so far, but VaultBox wanted to back up the quality of their coins with an instant and immediate offer to repurchase the coins from their customers, creating a unique twist to the technical requirements of their new website.

Because of their unusual approach, traditional e-commerce solutions lacked the ability to power their business. The principals of VaultBox, among whom were previous clients, turned to West Hills Web for help to bring their business model to life online.

Delivering a Numismatic First

After spending the time to thoroughly understand VaultBox’s business model, including one-off Series launches, instant-offer buy-backs combined with traditional e-commerce, Mark architected their website using a combination of commercial software and custom programming. West Hills Web’s solution included:

  • WordPress and WooCommerce for the primary site to support site launches as well as 24/7 ecommerce capabilities
  • WordPress, WooCommerce and additional software and custom coding to enable the buy-back business model
  • Customizations and custom web application code to load, store and display the very unique coin data
  • A unique and compelling website design
  • Logo design consultations
  • Conceptualization and writing of 100% original, SEO-optimized copy
  • ADA compliance
  • USA and GDPR data privacy compliance
  • Integrated enhanced web traffic analytics
  • Email setup using Google Workspace

Months after the site was launched, Principal Blake Donen said:

Coins and collectibles, not code, are our areas of expertise. We had a complex business need stemming from doing something our industry has never seen before, and we didn’t know how to get it built…except that our greatest chances for success were by partnering with Mark and West Hills Web. Mark does an excellent job of asking the right questions to ensure he can find the right solutions. They figured it out, built exactly what we needed, and we couldn’t be happier with our site.

5 Star – Blake Donen, VaultBox.

 

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