As you probably already know, Gmail is one of your best choices for handling email.
Well, that’s only partially true.
While Gmail does a great job with eliminating spam, organizing your mail, integrating with your calendar and contacts, and delivering your email reliably, it just doesn’t look right to have a Gmail address for your business.
That’s one of the reasons why Google has created “Google Apps“.
Basically, Google Apps becomes your entire email server for your business. With Google Apps, you can use IMAP email and have all of your email syncrhonized on all of your devices — your Outlook, your iPhone, your iPad, your Android Phone…and even on any computer on the internet you want to use to check your email.
Not only that, you also can share calendars among all the members of your company. You can make appointments for each other right on your calendars, collaborate on projects together, store documents and share files.
And if you’ve got 10 users or less, it’s all free.
Of course, it takes a little bit of work to set it up at the start, but once it’s set up, you’re good to go.
Oh, and let’s not forget why they call it “Google Apps”.
It’s because there are hundreds (if not thousands by now) of other companies that are making applications that run in the Google Apps environment. There are CRM apps, Accounting apps, collaboration apps, productivity apps…just about anything you can think of.
And lots of them are free.
Well, not for Google. And if you’ve got more than 10 users, they do charge for the service.
Let me say this, though…
The email server that comes with most basic hosting accounts is pretty much crap. It doesn’t filter spam, and isn’t up all the time. Google, on the other hand, is serving a few hundred million people. It’s rock solid, and they kill spam like nothing else I’ve ever seen.
And that’s why I use it.
You should, too.
p.s. If we’ve already set up Google Apps for a site we’ve developed for you, and are looking for settings, then go to the Google Apps Email Settings page and watch the videos there to see how to set up your email.